Derma Skincare Workshop

At Buycoor, L’Oreal China
An immersive experience to understand Derma consumer insights and brand benchmarks in China

Marketing Automation

With Microsoft Dynamics CRM, CoreMotives and a business sense of property management industry, I was able to achieve an open rate as high as 55.6% for New York market. 

Campaign Book

Client: St. Jude Children's Research Hosipital
Big Idea: Share A Smile

In this course work of Campaign I: Strategy & Execution class, I designed a year-round campaign for St. Jude and made this campaign book with Microsoft Publisher.

SEO/SEM

A search marketing audit reports on a Greek jewelry e-commerce business.
On the right is a sample of our full technical audit reports and recommendations. 

Tools I am able to utilize (and the list is growing):
  • Google Analytics, GAIQ certified
  • Google AdWords, Keyword Planner, Webmaster,  Trends, PageSpeed
  • Screaming Frog - Title, content, meta and other tests
  • Open Site Exlorer

Build a website,
And the business model behind.

Building a website is not merely coding or choosing a template. The philosophy behind should be the business objective and clear communication goal, along with an aesthetic that matches with the brand image.

From luxury lifestyle venture to E-commerce new business, I can build a website and the business model surrounding with the tool of Wix, Weebly and WordPress.

Click the image or go to BoLeLifestyle.com to see a real case.

Movie - The One

A 60 minutes story about the frustration and endeavor of three college grads on the road of start up.
My role - Theme song singer/executive producer/stylist/Marketing Manager

Be Your Own Idol

A story that won Best Drama Award in 2013 Maybelline (China) Micro Video Contest. I was the Director/Script writer.

Now let's take a look at a trailer.

Connect with me

If you would like to contact me via phone or WeChat, please email me at [email protected], Thank you!

Work with me