CV

Weiying "Denise" Zhu

Lives & works in Guangzhou
[email protected]

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Education

New York University
2014 - 2016  M.S. in Integrated Marketing, Concentrated in Digital Marketing

Zhejiang University
2010 - 2014  Bachelor of Economics (Double Degree)
2010 - 2014  Bachelor of Management (Double Degree)

Experience

2018.12 - Present
​2016.07 - 2018.11
2015.05 - 2015.12
2015.02 - 2015.06
2014.01 - 2014.05
2013.07 - 2013.07
​2010.10 - 2012.05

E-marketing Manager, L’Oreal China
​Assistant Brand Manager, Liby
Digital Marketing Intern. FirstService Residential
Brand Strategist. ​ Ascend NAAMBA
Consulting Assistant. ​Meritco Service, Shanghai
Public Relations Intern. L'Oreal Shu Uemura
Director. QSC Student Web, Promotion Center

Grants & Awards

2017 - Outstanding Employee, EC Dept. Liby Group
2016 - Outstanding New Employee, Liby Group
2016 - Graduate with Distinction, NYU
2014 - Excellent Graduate. Cho KoChen Honor Program of Zhejiang University
2013 - Dream Team Award. L'Oreal On-Campus Charity Sales
2013 - Best Drama Award. Maybelline Micro Video Contest
2013 - Championship. Cantonese Singing Contest, Zhejiang University

Skills

E-commerce: Tmall, JD, VIP, etc
Digital Marketing
Marketing Automation: CRM, Email Marketing
Marketing Strategy
Market Analytics and Research
Photoshop, InDesign, Microsoft Publisher, Infographics
SEO/SEM: Search Audits, Google Analytics (Certified)
Event Planning
​Social Media and Branding
Content Marketing
Email HTML&CSS